The Pursuit of Happiness is a daily tear-off calendar for your daily guidance to live a #happylife. It is dedicated to create a path to find happiness, starting by optimising processes. Using thousands of inspirational quotes, an algorithm creates new ones, without human intervention – the purest form of self-optimization.
The Pursuit of Happiness demonstrates and criticises the methods of self-proclaimed life and happiness-coaches and entrepreneurs and pushes the possibilities of self-optimization to the limit. Through the complete creation and curation of the content by algorithms, an even more absurd non-sense is created.
🌴 2025 🏖️
One Year of Happiness
One Year of Happiness
Print run: 300 unique copies
400 pages / 10.5 × 14 cm
ISBN 978–3–033–10445–7
Printed in Switzerland
With illustrations
by Leonie Jucker
Guidance on
Instagram 👀
“Start a happy 2025
“More than a book.
“Perfect christmas gift
“My year of happiness can start.”
Instagram 👀
“Start a happy 2025
today!”
“More than a book.
Also a calendar”
“Perfect christmas gift
for my sister.”
“My year of happiness can start.”
This project was made possible through the generous support of the Berner Design Stiftung